FREE · AEO CHECKLIST
The 14-step checklist we run for every Billy Bot client. Work through it once, refresh quarterly. The first pass takes about 90 minutes.
Drop your details. We'll send it straight to your inbox.
Four sections. All free to do. All compounding.
SECTION 1
5 steps covering verification, categories, photos, Q&A, and weekly posts. GBP is the #1 source AI engines pull from.
SECTION 2
4 steps to audit, standardise and lock your name, address and phone across every directory and your site. One mismatch = lower AI confidence.
SECTION 3
3 steps on asking for reviews and writing replies that AI quotes back when summarising your business.
SECTION 4
2 steps: build a real FAQ page with schema, and add the "who / where / since when" paragraph AI loves to cite.
A wide-open playing field with almost no competition. The window closes when everyone wakes up.
Three steps, one Sunday morning.
The PDF lands in your inbox instantly. No drip sequence. No phone call.
Each step has a one-line action and a "tip" underneath. Tick as you go. First pass takes 90 minutes.
We include 5 exact queries to run. If you get named in 3+, you're in the top 5% of Australian small businesses for AEO.
“This is the same baseline we ran on Warner Pool Care. Their water-testing revenue went from $30K to $200K a month in 60 days.”
Answer Engine Optimisation — the practice of getting your business recommended by AI search tools like ChatGPT, Gemini and Google AI Overviews, in the same way SEO got you ranked in Google's 10 blue links.
No. Every step is something a business owner or their admin can do in a browser — no code, no developer. A couple of steps (schema markup, FAQ schema) can be copy-pasted from the checklist.
SEO optimises for 10 blue links. AEO optimises for the one or two businesses the AI picks to recommend in a conversational answer. The signals overlap partially, but AEO weighs reviews, Q&A, schema and NAP consistency much higher than traditional SEO does.
Yes — a short one. We send one tactical email a week and nothing else. Unsubscribe takes one click.
The 14 steps are industry-agnostic — they're the foundation for any local business that wants AI to cite it. Tradies, pool shops, retailers, cafes, professional services, eCommerce. The tactics differ in emphasis, not in kind.
Yes. Book a free Hidden Money Audit and we’ll audit your AEO footprint + look for other hidden revenue in your existing customer list. If we don’t find $5K in your first month, we work for free until we do. Book free →
It’s free. Takes one Sunday. The whole playbook we run for every Billy Bot client.
No spam. Unsubscribe in one click.