Everything a marketing manager does.
For 6% of the cost.
Strategy. Content. Campaigns. Email. Lead gen. Reporting. Plus two things no marketing manager can give you — AI search visibility and a 24/7 AI assistant trained on your business. $800 a month. First 10 spots only.
You know you need a marketing manager. You also know what they cost.
A marketing manager in Australia earns $110,000 to $150,000 a year in base salary. By the time you add superannuation, paid leave, recruitment fees, onboarding, software, and management overhead, you’re looking at $13,000 to $18,000 a month. That’s $156,000 to $216,000 a year — before they’ve produced a single blog post.
And that’s if you find a good one. Right now 61% of Australian businesses say they can’t find skilled marketing applicants. 58% can’t meet salary expectations. 57% lose candidates to competing offers before the contract is signed.
So you’re stuck. You need marketing leadership. You can’t afford the hire. And doing it yourself between running the actual business isn’t working anymore.
There’s a third option.
Same scope. Different price tag.
Here’s what a marketing manager delivers each month — and what you get from us for $800.
| Category | Marketing Manager | Fractional AI CMO ($800/mo) |
|---|---|---|
| Strategy & Planning | Campaign execution. Align with business objectives. Monitor trends + competitors. | Same — plus AI search strategy no marketing manager knows how to do. |
| Website Management | Manage performance. Monthly changes. CRO. | Same — plus AEO/GEO visibility, schema maintenance, AI crawler optimisation. |
| Content Marketing | 4-8 blogs. Lead magnets. Landing pages. | 6 AEO-optimised blogs. 2 lead magnets. 1 landing page. Written for humans and AI. |
| Email Marketing | 2-4 EDM campaigns. Workflows. CRM management. | Same — drip sequences, welcome series, segmentation, CRM cleaning. |
| Lead Generation | Qualified leads. Campaign management. Track sources + ROI. | Same — plus AI-powered lead scoring and funnel optimisation. |
| Campaigns | Plan + launch Meta, LinkedIn, Google campaigns. | Setup included. Ongoing management available as add-on. |
| Reporting | Monthly reports. KPIs. ROI. Recommendations. | Same — plus AEO score tracking, AI citation monitoring, GA4 deep dives. |
| Strategy Access | Regular meetings. | 60-min monthly call + 10 hours/month async access. |
| AI Visibility | ✗ No marketing manager does this. | ✓ Ongoing AEO monitoring, citation building. You become the AI answer. |
| 24/7 AI Assistant | ✗ No marketing manager does this. | ✓ Billy Bot — answers customers, books jobs, follows up. Never sleeps. |
| Social Media | Usually included. | Available as add-on — strategy, content, community, performance. |
| Marketing Manager | Fractional AI CMO | |
|---|---|---|
| Monthly cost | $13k–$18k | $800 |
| Annual cost | $156,000–$216,000 | $9,600 |
| Available outside 9–5 | No | Yes — async + Billy Bot 24/7 |
| Knows AEO | No | Yes — it's the core skill |
| Guaranteed results | No — 6-month probation | Yes — +15 pts or refund |
| Ready from Day 1 | No — 2–3 months ramp | Yes — productive in 2 weeks |
| Scalable without re-hiring | No | Yes |
Salary data: SEEK, Robert Half, Glassdoor, PayScale — June 2026. Fully loaded cost includes 12% super, 4 weeks paid leave, 10 days sick leave, and recruitment fees amortised over 12 months.
Three steps. Three weeks. Then your marketing runs.
Onboarding
$3,000 one-time · Week 1–2
Full AI Visibility Audit scored out of 100. Done-for-you fix on highest-impact gaps. AI search registration. 90-day content calendar. Recorded walkthrough. Day 7 score re-run. +15 points guaranteed or refund.
Billy Bot
$499 one-time · Built during onboarding
Your dedicated AI assistant, trained on your business data. Answers customers 24/7, books jobs, follows up. Your data on your hardware. Hosted and trained at our facility, then shipped to you.
Fractional AI CMO
$800/month · Week 3 onwards
Your marketing department goes live. 6 blogs, EDMs, lead magnets, landing pages, funnel management, campaign setup, website maintenance, AEO monitoring, Billy Bot management, monthly reporting, and strategy calls.
Everything in the Fractional AI CMO — line by line.
| Deliverable | Detail | Value |
|---|---|---|
| 6x AEO blogs | Written for humans and AI search engines | $1,800 |
| 2-4 EDM campaigns | Email campaigns with reporting | $800 |
| 2 lead magnets | PDF guides, checklists, cheatsheets | $600 |
| 1 landing page | Campaign-specific, conversion-optimised | $400 |
| Automated workflows | Drip sequences, welcome series, re-engagement | $400 |
| CRM management | List cleaning, segmentation, audience management | $300 |
| Lead funnel management | Tracking, conversion optimisation, source analysis | $500 |
| Campaign setup | Meta/LinkedIn — management available as add-on | $400 |
| Website management | Monthly changes, improvements, CRO | $600 |
| AEO/GEO monitoring | Score tracking, content optimisation, citation building | $800 |
| Billy Bot management | Training, content feeding, performance monitoring | $300 |
| Monthly report | GA4, AEO, campaigns, KPIs, ROI, recommendations | $500 |
| Strategy call | 60 min/month + 10 hours async access | $500 |
| Stated value: $7,900/month Your investment: $800/month | ||
Real businesses. Real results.
Service business
Brisbane, QLD
Full onboarding complete. Billy Bot live on site. AEO scores up 22 points in the first week.
Tourism operator
International
Onboarding delivered remotely. Billy Bot handling multilingual enquiries across time zones.
Business consultancy
Gold Coast, QLD
Audit and fix delivered. Now running on the Fractional AI CMO for ongoing management.
5+ active clients on the system. First 10 spots only.
Included at no extra cost when you start with the full system.
$600
Competitor AEO Benchmark
Full AEO scoring of your top 3 competitors so you know exactly where you stand and where to attack.
$400
90-Day Content Calendar
Pre-loaded with topics, hooks, and posting schedule tailored to your industry and audience.
$400
AI Platform Registration
Your business registered across every major AI platform — ChatGPT, Gemini, Perplexity, and more.
+15 AEO score points in seven days — or your money back.
No weasel words. If your AEO score doesn’t jump by at least 15 points within seven days of onboarding completion, you get a full refund. We measure it together, live on screen.
Your marketing department. Starting Friday.
Phase 1 Foundation
$3,000
one-time investment
Full audit, fix, and register. Every platform cleaned and connected. Delivered in 2 weeks.
Billy Bot
$499
one-time setup
Your AI assistant, trained on your business, handling enquiries and bookings 24/7.
Fractional AI CMO
$800
per month — no lock-in
Strategy, content, campaigns, email, lead gen, reporting, AEO, and Billy Bot management. Cancel anytime.
Total to start: $3,499 one-time + $800/month
That’s less than one month’s salary for the marketing manager you’d otherwise need to hire.Questions you’re probably asking
The standalone audit is $99 and you get the full report with no obligation to continue. Most people do continue — because the report makes it obvious what's broken and what it's costing you.
Agencies spread one account manager across 30 clients and send you a report you don't read. You get one person — me — with 10 hours a month dedicated to your business, a full deliverables schedule, and a guarantee. Try getting a guarantee from an agency.
Great — that means your foundation is strong. But SEO and AEO are different. Your site might rank well on Google and still be invisible to ChatGPT, Gemini, and Google AI Overviews. The audit will show you exactly where you stand in AI search.
No. That's the point. You don't need to understand how it works any more than you need to understand how Google's algorithm works. We handle it. You get the reports.
Yes, anytime. Month-to-month. No lock-in contract. But you won't want to — the monthly reporting alone is worth more than $800 when you see the numbers moving.
We book a call. We run the audit. We walk you through the results. If you want to move forward with the full system, the $99 comes off your Phase 1 investment. If you don't, you keep the report and walk away with zero risk.
Yes. We have clients in Brisbane, interstate, and internationally. Everything is delivered remotely. We're based in Helensvale but the system works anywhere.
Your competitors are hiring marketing managers.
You should hire a system instead.
Start with a $99 audit deposit. We’ll score everything, show you what’s broken, and build the plan. If you don’t move forward, you keep the report.
Start with the $99 audit depositPrefer to skip the call and just get the audit? That works too.+61 434 766 121